t is said that necessity is the mother of invention. The statement, proves itself, time and again. Most entrepreneurial ventures are born out of necessity and aim to solve a problem. Like this venture, that deals with educational research and innovation, created by a mother who was concerned about the quality of her children’s education. Or this brilliant invention, that might be the solution to Bengaluru’s thermocol-clogged drains. This venture by a former delivery boy for Amazon is brilliant in its simplicity.
Raghuveer Singh Choudhary was born in an economically backward family in Jaipur. From a very early age, he prioritised work over education. Unable to complete his studies, he joined Amazon, as a delivery boy, where he got a monthly salary of Rs 9,000. Devoid of a bike, he used a cycle to deliver products to customers doorsteps.
From delivering Amazon packages, to setting up his own tea start-up, Raghuveer has come a long way. Image Courtesy: Facebook.
Raghuveer used to take frequent tea breaks while delivering products and noticed that finding a suitable spot serving great tea was difficult.
It must be noted here, that millions of Indians swear by a good cup of ‘tea’. It is not a long shot, to say that tea, can be the national beverage of the nation.
Well, it was while seeking a cup of perfect tea, that an idea dawned on Raghuveer. He would provide tea via delivery options. By his admission, today people want everything in the comfort of their home, so why not offer them what they want?
So, the young former Amazon delivery boy got to work, with three friends. Since the day he had begun working Raghuveer had saved money, and that he spent on renting out a place, hiring a person, installing phones and making an entry into the market. The group began by taking orders from vendors in the vicinity. Soon, before he knew it, he was talking to over 100 vendors. The tea and delivery service is so good that even vendors themselves have ordered cups. Who would not want a hot cup of tea, made using mineral water, reach them in 15 mins for just Rs 5? Raghuveer depends on phone-calls and WhatsApp, to procure orders. Naturally, success smiles upon those who work hard, and Raghuveer soon bought himself a motorcycle, to cut down time the spent in transit.
Today, Raghuveer, who once worked at Amazon, has four tea delivery systems in place, in his hometown, Jaipur. The robust, compact and small business model serves him well–Raghuveer today owns four new bikes for delivery purposes. His daily order tally is between 500-700, and he earns around Rs 1 lakh a month.
From delivering packages for Amazon to running his tea startup, Raghuveer’s story is genuinely inspiring and sums up the fact that entrepreneurship is mostly born out of necessity.